NOC 41402 · TEER 1

商务拓展专员与市场研究分析师

Business development officers and market researchers and analysts

所属大类：法律、教育、社会、社区与政府服务专业职业（Professional occupations in law, education, social, community and government services）

这个职业做什么

Business development officers and market researchers and analysts conduct research, provide statistical and analytical supports, identify market trends and potential opportunities, formulate policies and manage programs to stimulate industrial and commercial business investment or tourism in urban and rural areas, or to promote commercial or industrial products and services. They are employed by government departments, international organizations, marketing and analytics firms and business associations or may be self-employed.

雇主常用头衔（点击直达在招职位）

去看在招职位（跳转外部网站）：Job Bank LinkedIn Indeed

各省薪资范围

地区	低	中位	高
全国	$27.64/时	$44.00/时	$69.23/时
阿省 AB	$28.85/时	$48.38/时	$72.12/时
BC 省	$22.00/时	$45.00/时	$64.00/时
曼省 MB	$27.40/时	$33.84/时	$72.12/时
新不伦瑞克 NB	$28.85/时	$40.87/时	$60.10/时
纽芬兰 NL	$31.25/时	$39.44/时	$59.74/时
新斯科舍 NS	$28.67/时	$45.05/时	$74.36/时
西北地区 NT	$38.54/时	$52.56/时	$67.16/时
努纳武特 NU	$38.34/时	$51.64/时	$67.92/时
安省 ON	$30.00/时	$45.64/时	$71.79/时
爱德华王子岛 PE	$19.00/时	$37.00/时	$48.08/时
魁省 QC	$26.37/时	$41.55/时	$64.90/时
萨省 SK	$29.00/时	$41.00/时	$65.38/时

来源：Job Bank / ESDC 公开数据 · 截至 2025-11-19

主要职责

Develop policies and administer programs to promote industrial and commercial business investment in urban and rural areas
Design market research questionnaires
Conduct social or economic surveys on local, regional or national areas to assess development potential and future trends
Plan development projects and coordinate activities with representatives of a wide variety of industrial and commercial enterprises, community and business associations and government agencies
Assess business opportunities and develop strategies to attract venture capital
Respond to enquiries from members of the business community and general public concerning development opportunities
Review and evaluate commercial or industrial development proposals and provide advice on procedures and requirements for government approval
Conduct surveys and analyze data on the buying habits and preferences of wholesale or retail consumers
Evaluate customer service and store environments
Conduct research on consumers, competitors and the market place to identify trends to optimize marketing strategies for industrial and commercial products
Analyze promotional and marketing campaigns to identify improvements
Develop social and economic profiles of urban and rural areas to encourage industrial and commercial investment and development.
Prepare reports, research papers, educational texts or articles
Develop and apply E-commerce strategies
Provide consultation on planning and starting of new businesses.

雇佣要求

A bachelor's degree in economics, commerce, business administration or public administration is required.
Certification as a certified economic developer (Ec.D.) may be required.
Certification as a Certified Marketing Research Professional (CMRP) may be required.

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